Buyer Beware

Illustration - beauty girl faceAuthentic professional products are primarily sold through professional channels like salons, spas and beauty supply stores. But given the enhanced performance and increasing popularity nontraditional retail sources such as grocery stores, mass department stores, or even e-commerce sites occasionally claim to offer these products.

Buyer beware!

In some instances the products may be genuine, what is referred to as diverted merchandise. This is genuine product sold by other buyers or distributors outside of the normal, approved channels to an unapproved retail source.

In many instances the products are counterfeit or have been tampered so that the re-seller can squeeze out a profit. So consider the source and be especially wary of a professional or salon brand that suddenly appears in an email or grocery store shelf.

If the product doesn’t look authentic and/or is not packaged like the images on the brand’s web site, it is most likely not the real thing.

The pharmaceutical-grade and cosmetic-grade ingredients in our products provide extraordinary performance. Independent tests of counterfeit, tampered, and/or expired products have been found to contain high levels of bacteria that can potentially harm people as they contained unsafe and/or inferior ingredients.

Loyalty means a lot.

You should reward the grooming or styling professional that introduced you to their offering of professional quality products by shopping at their salon. We all benefit from their experience using the products and need them to properly explain how the best products are different from all other brands!

Knock offs are inferior. Although many companies have tried to knock off the innovations of the products that we carry, none have come close to these performance characteristics. To really appreciate our technology breakthroughs, stick with original products.

Our products are highly recognized for reliable, consistent performance and have universal appeal and application.

2 comments

BRoberts said:

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December 6, 2013 at 8:40 am

I’m a hair-stylist in training and doing research for a business course – which is how I found your site – so I’ll just say that upfront. What stood out here was the statement the customers SHOULD “REWARD” a stylist for introducing them to a product by buying the product in their salon. What? People come to a salon for service. If they are introduced to a product and they like it that might make them feel more appreciative and loyal for the expertise of the stylist but that in NO WAY means that they should “reward them” for that service. I understand that you need to make a living and selling products is part of your business strategy, however if they can purchase the product for less money somewhere else it probably means that they will come to your salon more often. Because – I don’t know about you – times are tight for a lot of us out here, and we’re not going to spend $14 on a product when we can get it for $8 (or get a store brand that’s even cheaper and almost exactly like it) at a Harmon or CVS. If you are really trying to create customer loyalty, you could have a robust blog with tips and tricks, and you’ll tell customers the TRUTH about products instead of continuing to perpetuate the myth that salon purchased products are significantly better.

John Hyman said:

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December 6, 2013 at 9:27 am

Thanks for your submission and point of view. Good luck with your training, as this can be a fascinating industry to work in.

People who place a high value on their appearance rely on the training and experience of a professional hair stylist. Our intention behind the use of the work “reward” is simply to suggest that an extension of that knowledge and expertise is obtained when you purchase a reputable, quality product from such a professional. They will take the time to show you how to best use the product, and work hard to insure your satisfaction. We don’t use “reward” to be greedy- just to suggest it’s a sincere and honest way to treat the people who are trying to help you meet your goals.

And as for variation in prices, there are a great deal of fraudulent cosmetics and hair care products illegally manufactured and/or illegally distributed through nonprofessional channels. Many of these products appear authentic but contain untested or sometimes unsafe ingredients. Remember the melamine that was discovered in some low-cost, imported toothpaste a few years back? Imagine how you would react if you suffered rapid hair loss or hair/scalp/skin damage due to the use of such a product!

We do strive to be truthful about the products we recommend- because we use them ourselves and have invested the time to be properly trained in their use. You simply won’t get that expertise by saving a few dollars buying a product sold through the gray market in some discount outlet. And that usually leads to a less than expected performance from any product.

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